The first ideas are being checked. Each one shows here once its proof has been read and verified.
Step 1 · Find · free, or $29 for 30 daysStep 1 · Find · free, or $29
Your idea, checked against real demand.
Original is good, wanted is better: we check both. Bring your idea, or browse ideas with signs of demand. We check that demand for the problem is proven, and we go ahead only when our tools can make the product and deliver it the minute it's paid for.
We check that demand for the problem is proven, and that our tools can deliver right away.
Check my ideaFree, no credit card needed.
No idea yet? Browse ideas with signs of demand.
No idea yet? Browse ideas with signs of demand.
Idea · cafés · English-speaking
Twenty Google review replies, written in the owner's voice
Our tools can deliver it · text, within 5 minutes$29price buyers pay
Proven demand
An ad for this kind of pack has run for 143 days, still live on Nov 9.
Example · Meta ad library · checked Nov 9Score (all criteria weighted equally)4.5/ 5
Test this ideaFrom the catalog
How an idea gets on the list
How we pick ideasSix scores from 0 to 5, each from a fact we measured.
When we have not measured something, the idea gets no score for it. The weights start equal and move as real tests close.
Proven demand4
Proof of demand for this: how long an ad for it has been running, and the price buyers pay.
Example · 143 days, $29 · score 4Ads can reach the audience4
Monthly Google searches for the service, and the audience size Meta estimates for the idea's targeting.
Example · 1.2 million people · score 4People know the problem4
Monthly Google searches about the problem, and how they changed over twelve months.
Example · 2,400 a month, up 22% · score 4Margin per order5
The margin at the listed price, once the cost of one order is known, and how much of the work our tools do.
Example · $1.20 an order, 96% margin · score 5Easy to buy on the spot5
The listed price: a price people pay without a call or a quote.
Example · $29, under $30 · score 5Few constraints5
Whether the field is regulated, and whether you have to buy tools before starting.
Example · no tool to buy first · score 5Example score · six criteria4.5 / 5Proven demand4Show the six scores
Proof of demand for this: how long an ad for it has been running, and the price buyers pay.
Example · 143 days, $29 · score 4Ads can reach the audience4
Monthly Google searches for the service, and the audience size Meta estimates for the idea's targeting.
Example · 1.2 million people · score 4People know the problem4
Monthly Google searches about the problem, and how they changed over twelve months.
Example · 2,400 a month, up 22% · score 4Margin per order5
The margin at the listed price, once the cost of one order is known, and how much of the work our tools do.
Example · $1.20 an order, 96% margin · score 5Easy to buy on the spot5
The listed price: a price people pay without a call or a quote.
Example · $29, under $30 · score 5Few constraints5
Whether the field is regulated, and whether you have to buy tools before starting.
Example · no tool to buy first · score 5From the catalog
Ideas with signs of demand, and the product we deliver.
The first ideas are being checked. Each one shows here once its proof has been read and verified.
A sign of demand is a live sales page for this kind of product, published within the last twelve months.
Every quote is found word for word on the page we saved.
We exclude health, credit, personal legal advice, jobs and housing.
Checked every week: if the ad stops or the page disappears, the idea comes off the list.
Malo's challenge · freeBefore you pay for a test, Malo challenges your idea.
Bring an idea from the catalog or your own. Malo asks the questions a buyer would ask, one at a time. Your idea passes a checkpoint before it can go to a paid test, and Malo can rewrite it with you when it needs work.
Check my idea- 1 · One question at a time
Who pays, why now, what already exists, what you assume without having checked it.
- 2 · A checkpoint
The idea goes on to a test only once it holds up: its scores, a product our tools can deliver, a clear buyer.
- 3 · A rewrite if needed
A narrower buyer, a different promise, the closest idea that we can deliver.
Malo can say no
If the facts say no, Malo says so, and tells you which fact. No score without a measurement.
Your call
Still want to test an idea Taquet rates as weak? You can. Just say so, and that test stays out of Taquet's statistics.
Two ways to find
Start free. Go deeper when an idea looks worth it.
Free
$0
Malo challenges one idea: a few questions, a light search and a verdict.
A clear yes, not yet, or no, with the reasons.
No account, no credit card.
Ask MaloResearch
$29paid once, for 30 days
Open conversation with Malo, as long as you like.
Searches with outside tools: the web and ad libraries.
As many ideas compared and reworked as you want.
Suggestions you didn't think of.
An offer sheet, ready to test.
No subscription. The $29 is taken off your first test if you buy it within 30 days.
Start the researchNext · Test